In preparation of the OFFF digital media festival in May 2014 we are launching a series of interviews with selected speakers from the event. To kick things off we spoke to OFFF founder Héctor Ayuso about some of the challenges he faced organising the festival.
Hello Héctor, would you mind briefly introducing yourself to our readers.
Introducing yourself must be the trickiest thing you could do, but well I’m Héctor Ayuso, I’m a curator and OFFF Festival’s founder and director, also known for a huge Sigur Ros fanatic that owns thousands of blu-rays back at home. Hope that sums it up!
I read somewhere that you came up with the idea for the OFFF and launched it that same day. What was the biggest challenge organising that first event?
That is true, and I can never count the times someone has asked me this question and I really hope every time my answer will influence most of the people out there with a strong passion to do something. Basically the biggest challenge I have ever faced is the fact that I had no previous experiences in such things and I had no idea what I was doing. I had a passion to do create something new, a place where people could gather, meet and get inspired by the awesome talents we have out there. I would say that I probably lost a lot of money in my first event, but that only taught me something new every year. And once you have a strong will to do something, you fall, you pick yourself up and you basically learn how to do it better each time.
We’re all glad you persisted! What would your one piece of advice be to someone who is thinking of organising a talk or event.
If you want to do something, just do it, go all the way till the end until you achieve that goal. And that’s the main reason OFFF has been going on for its 14th edition now. Another important piece of advice: don’t think about the event’s profits, don’t organise something focusing on the money that you will make or any such thing. Focus on your audience and give them something that will change their life and this will give you the opportunity of success.