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Love

Love have a new site! Would be good to hear what people think? Quite like the oversized elements, but I don’t think it makes the work look as great as it really is. The random preloaders are a nice touch.

Thanks to Colin for the link!

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Author: Glenn
Posted: 22nd July 2008
Comment feed: RSS 2.0
Filed as: Design Identity Literature Print

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What do you think?

Sean
22nd Jul 2008
9:23 am

Loving those transitions!

coxy
22nd Jul 2008
10:03 am

Bad. Really bad. (and not in a good way)

Someone at The Serif has pointed out similarities to http://www.gluesociety.com/

Alex
22nd Jul 2008
10:06 am

I get the “it’s like a shit powerpoint presentation” joke, but it’s just not a very funny joke. I’m hoping this is a temporary site, they can’t seriously expect people to want to come back that… Can they?

Emma
22nd Jul 2008
10:18 am

Oh, I like it I think it’s charming. It does get a bit erksome after a while which is a shame because their work is really great. Overall, I like it and I’m kind of glad they went all out and didn’t do a watered down version. Maybe an opt-out to a ‘normal’ site could be an option though? I got me a copy of that new Silvercross book and its gawjus. I have no babies.

Greig
22nd Jul 2008
10:19 am

I have taken a bit of time since first seeing this to see if it grew on me but Im still struggling with it. I think they are a great agency and have loads of great work, why do they need this quirky ott feel? Not particularly client friendly and not one I would rush back too. Also the rounds of applause and sound effects are a bad idea. I do however give them credit for trying something different.

Sean
22nd Jul 2008
10:35 am

Arguably, we should be looking at the work rather than the site, having said that, it has gotten all of us talking about it, which it probably wouldn’t have had they gone for a ’safe’ approach… The site is a ‘project’ in itself, it’s deliberately clumsy and disarming. Plus I’m a sucker for retro computer graphics. I like it.

Also liking the Russell Davies intro

James
22nd Jul 2008
10:40 am

Yeah shit Powerpoint, it would be a nice for a small boutique agency or a Sagmeister level creative director.
But I can’t help but feel its a bit too clever (maybe even smug?) for its own good for a Manchester studio, pretty sure a lot of unfortunately naive potential clients won’t be thinking “oh how witty” but will be thinking “bit shit…” and close the browser.

I do like it, just don’t think its a good idea for LOVE unfortunately.

David Airey
22nd Jul 2008
10:56 am

As coxy mentions, very similar to The Glue Society, only I think Glue pull it off better.

My personal preference has always been for site design that doesn’t rely on Flash.

Jack
22nd Jul 2008
11:01 am

Hmm, first impressions – “ I’m disappointed. The site really detracts from their work (which is brilliant) and that can’t be good surely?

I actually find the giant cursor, big tupe and transitions pretty charming. However, I literally hate the pixel fade-in and the sound effects made me turn the volume off (along with the music I was listening to)

I think I’d rather simply see the names of the clients in the same large grotesk typeface in the ‘work’ section, rather than all the logos. Or possibly just use B&W versions of all the logos; I think they look a bit offensive in full colour.

Ed
22nd Jul 2008
12:56 pm

This would have been an amazing idea for a client. Maybe a microsite to promote some kind of retro ‘not-taking-itself-too-seriously’ sort of un-branded, brand.

Hold on a minute… that sounds pretty ‘Love’ to me…

This will attract the kind of person that wants an agency with a sense of fun, a little bit of wackiness and that doesn’t take themselves too seriously.

So maybe that’s what they’re going for?
Let’s face it, with work and credentials like theirs… they can probably get away with having a bit more fun with their site.

Or maybe they’re just trying to maximise exposure in the design world by being controversial. Who knows but I reckon this might turn out to be a little bit of genius self-promotion.

Glenn
22nd Jul 2008
1:35 pm

Like I said in my original post I quite like the look. I just don’t think it’s doing anything so different that it’s cool again.

If they wanted to be controversial they should have made a site like Kessels Kramer ( http://www.kesselskramer.com/ ) who simply gave the internet the two fingers ( check out all the random sites at http://www.kesselskramer.com/26/ and be careful your eyes don’t start bleeding!)

Or lo-fi like KKs Catalogue ( http://www.kesselskramerpublishing.com/ )

Jack
22nd Jul 2008
1:39 pm

Barf

Grez
22nd Jul 2008
2:20 pm

First impressions: pretty damn hideous. I suppose it depends who they’re aiming it at specifically though. And let’s face it, a company like Love are one of many on today’s UK design scene who have built up enough of a solid reputation to basically ‘do whatever the fuck they want’ no…? I would assume most of their new business doesn’t necessarily rest on the look of their website, it seems like they’ve done it just to keep us designers talking – and it’s working.

coxy
22nd Jul 2008
2:22 pm

“But I can’t help but feel its a bit too clever (maybe even smug?) for its own good for a Manchester studio” – James

Whut? Are you implying that Manchester studios aren’t big dogs and that maybe a London studio would have been able to pass this off as a good site? idgi.

Chris
22nd Jul 2008
2:33 pm

Im soooo London yeh, check my hairs yo.
Nowt to do with me!

I just sit here and cruise the web.

andy
22nd Jul 2008
3:02 pm

i think this whole everyone one who doesnt work in london, generaly have a real probem with it..? i have a normal hair cut too

i also like the site

andy
22nd Jul 2008
3:13 pm

my comment doesn’t make any sense…. my trendy hair cut must be getting in my eyes..

Sean
22nd Jul 2008
3:53 pm

Last week I went home to the Welsh valleys with my trendy London hairs, and got called a poof!

Chris
22nd Jul 2008
3:59 pm

Haha Southern fairy

Jack
22nd Jul 2008
4:00 pm

To be fair, I heard you were making love to a man at the time…

Sean
22nd Jul 2008
4:03 pm

Ha! Cue only gay in the Valley jokes…

Jack
22nd Jul 2008
4:11 pm

Apologise Emma. Anyway, seems we’ve digressed… so, LOVE new websites nice, eh?

Alex
22nd Jul 2008
4:28 pm

Emma
22nd Jul 2008
4:33 pm

Nothin I didn’t already suspect. He was also wearing a cardigan. And…a man bag.

Ed
22nd Jul 2008
6:32 pm

I take back my comments. I’ve looked again and decided it’s just plain bad!

u_Helv
22nd Jul 2008
6:44 pm

I don’t like it at all, BIG cursor, shit powerpoint sounds and actions, gimmick, eccentric, ironic whatever you want to call it, I wouldn’t go back in a hurry, I thought it would be easy to improve on the Lady Bird book idea they had before, sadly I was wrong.