I’ve been a fan of the (typographic) design work Ben Drury does for seminal UK hip hopper Dizzee Rascal since 2007’s Maths+English caught my eye. The latest effort for Dizzee’s forthcoming Tongue n’Cheek release doesn’t disappoint. What’s more, the two have worked together on the design of some interesting—though possibly not to everyone’s taste—limited edition Nike Air Max sneakers. I particularly like the translation of the album’s ‘tongue’ bubble lettering into the embroidered areas of the shoes’ tongues. (See what they did there!)
Interested to know what others think—would any of you wear these? Even if you wouldn’t, you’d have to admit the promo video for the sneaks is pretty cool!
*If anyone finds a web link to a current website for Ben Drury’s design work, feel free to share it. I could only find a couple of blogs and a site for an exhibition back in 2001. Cheers.
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