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Inspiration / Pantone™ Hotel

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I was just having a five minute tea break—of which I probably have too many—and happened across this site for the Pantone™ Hotel in Brussels. Not sure quite what I make of it, but I do find it incredibly intriguing. Are Pantone™ actually on a mission to take over the world? Will they beat Richard Branson, Rupert Murdoch, Steve Jobs et al to the punch? Seems like they might be on course:

“The PANTONE HOTELTM is part of the new PANTONE UNIVERSE, an expanding line of colorful, design-driven products to touch and tempt consumers.”

If anyone’s going to Brussels any time soon, why not book into Pantone™ and let us all know what you think?


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What do you think?

    Pete Davies
    19th May 2010
    5:07 pm
  1. Brussels is spot on, we stayed in hotel bloom http://www.hotelbloom.com/ which was a treat. They seem to be pretty clued up on swanky hotels do the Belgians!

    Although I’m not too sure how I feel about this Pantone Universe?


  2. Nathan Archibald
    19th May 2010
    5:08 pm
  3. Insane! I was impressed by the Pantone Swatch Watch collection but this is amazing!


  4. Joey Teehan
    19th May 2010
    6:05 pm
  5. It’s interesting but I don’t think it’s for me.


  6. LukeTonge
    20th May 2010
    9:21 am
  7. A step too far?


  8. stephanie
    20th May 2010
    2:42 pm
  9. anyone else disappointed by the website?

    Pantone universe?! definitely too far.

    The idea of more pretentious design savvy hipsters going to this hotel to boast to their friends and post pictures on their facebook makes me wretch.

    I also require continental pillows if I’m paying for luxurious bedding.


  10. Leah
    24th May 2010
    7:35 pm
  11. I second Hotel Bloom,
    Each room has a unique mural on the wall surrounding the headboard of the bed with a description about the meaning, who painted it.. etc..

    The Hotel Bar and breakfast room design was beyond amazing! By far the best hotel I’ve stayed in!

    Also, I swear they had scent blown through the aircon in the lobby, it smelt amazing!

    But, yeah… PANTONE Hotel… I just don’t get the big deal tbh


  12. Ross
    25th May 2010
    10:19 am
  13. It’s like some sort of Pantone hell.


  14. Cynthia
    29th Nov 2010
    1:11 pm
  15. It is actually stunning and so is the food, location etc


  16. Paramount Magazine
    22nd Oct 2011
    6:40 pm
  17. Having stayed there….It works, it looks good and its a great place for meetings. There was a gourmet food trade exhibition on when we we there and the place was buzzing