Latvia might not be universally known as a hot-bed for design, but Riga and San Francisco based Asketic prove that there’s some nice stuff going on. Their identity for the Latvia Pavilion at the Shanghai World Expo is interesting as is a lot of the other work in their portfolio.

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3rd Aug 2010
8:39 pm
As far as my viewpoint is concerned, this identity reflects soul of Latvia, its nature, traditions, culture perfectly. Playful and friendly letters in combination with warm patterns makes it be unique.
I am glad to see here so good and unusual work done by studio from my country. I can say that Asketic is one of the best studios in Latvia, that create really stunning work with Latvian look, but not something globalized.
Thank you!
Visit Latvia! =)