Produced by Yoke Creative, Secrets of a Signwriter – Is a moving portrait about one of the last original signwriters in Wales. Meet Alan Cavley, an inspiring individual with a genuine and truthful outlook on life.
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Needlework and music videos aren’t two words you’d often see in the same sentence, however as we showed last year Nancy-based director and designer Christophe Thockler can find beauty and drama in the mundane.
Christophe has been in touch again, this time presenting his new music video for Seattle-based electro ambient artist called Lusine. Created for the single Arterial released on Ghostly International, Lusine wanted something blood related. Christophe took that fairly open brief and created something he calls “electrorganic” mixing computer chips, leds, screens, to emphasize the cold sounds, and blood to represent the more delicate warm layers of sound.
The final stop motion video was created using 7,000 photos, 15kg of electrical components from old tvs, phones and computers, 5 litres of blood. Christophe wanted to make something 100% real deciding to employ no digital effects in the making of the video – even the end credits are done with a glitching computer.
Melbourne-based Bardo have been in touch to share some of their recent projects. Run by directors Luis Vialeand and Brenda Imboden, in collaboration with a close-nit network of freelancers, the studio has been producing some lovely work, such as branding for artisan meat company Zamora, and an installation for Polar illustrating climate change’s affects on the arctic poles.
Today D&AD are announcing the first shortlist for the Next Director Award – a brand new short film award in partnership with YouTube.
16 aspiring filmmakers are in the running for the first award, which follows a different format and exists separately to the D&AD Professional Awards. It is judged three times per year, producing three separate shortlists, which are then in contention for the overall prize. The overall winner will announced at the Professional Awards Ceremony in May 2015. Are you an aspiring film-maker? Then the entry deadline for the second shortlist will be October 15.
Alison Lomax, Head of Creative Agency Partnerships, YouTube commented,
“I was blown away by the high level talent and variety of films across branded content, music videos and documentaries. A true reflection of the calibre of this next generation of filmmakers on YouTube.”
The first shortlist has a really nice mix of films; everything from animation, to documentaries to music videos and commercials, selected by a panel of top directors including Dougal Wilson, David Bruno, Laura Gregory, Ringan Ledwige, and Juliette Larthe.
We’ve selected some of our favourites below, you can view the entire shortlist here.
Walking Contest, a short film directed by Vania Heymann
Mr Flash: ‘Midnight Blue’, a music video directed by PENSACOLA
GAWDS, a documentary directed by Christine Yuan
Living Moments, branded content directed by Paul Trillo
Parallax scrolling has been making headlines in our industry for a couple of years now. Even big influencers have made advances in parallax scrolling animator, one of the most impressive and original of these being Webydo, which has recently added the Parallax Scrolling Animator to its code-free design suite. Readers of FFF can be among the first to create a parallax scrolling site with Webydo’s code-free design studio. Simply head over to Webydo and sign up for an account so that you too can create a code-free parallax site.
Once you sign up for Webydo’s invitation, make sure that you read through the tips below for parallax scrolling so that you can properly implement the maximum effect for the most impact.
What is Parallax Scrolling?
Parallax scrolling has been around since the 1980s in 2D video games when the forefront graphics moved at a different speed than the background. In web design, parallax scrolling works a lot like video games in that different elements on the page move at different speeds. This creates a 3D effect and adds depth and interest to a website.
The problem now is that parallax scrolling has been both overdone and done badly, which means that some designers are shying away from the effect. And often, parallax sites include issues in site speed, mobile use, SEO, and usability. With these considerations in mind, has the parallax scrolling trend run its course?
Actually, many would argue that parallax is here to stay, rather than just a passing fad. As with most trends, there are solutions to the problems it initially has shown, as Zack Rutherford points out in his UX Magazine article. Parallax can provide a useful tool in creating ”wow factor” and allowing designers to stretch their legs creatively. Webydo made parallax available to its users exactly for these reasons.
How can Parallax boost professional website design?
Let’s face it – parallax scrolling just looks cool. It keeps users engaged, provides an interactive feel to a design, and overall keeps visitors on a page longer, which in turn can increase conversions.
Unleashed Technologies describes parallax scrolling as a technique that takes “the user experience to a new interactive level of online viewing.” Used in a story-like layout, parallax is a solution for web designers in creating websites that are more appealing to visitors.
Examples of Parallax.
The Sony store website shows just how creative you can get with parallax scrolling. When you create a parallax scrolling site with Webydo’s professional design studio, keep in mind the techniques used on the Sony Be Moved page. It begins with an introduction to the story of their company, and as viewers scroll down through the site, the story unfolds via parallax.
While scrolling, the parts of a Sony product “float” together to show how the technology came to be. The interesting part is that one funky part is thrown in, such as the lollipop mixed in with the parts that make up Sony’s mobile phone camera lens attachment. Users can click the + button to read interesting tidbits. It’s little extras like these that really make a site unique.
Site speed and mobile problems.
Two negatives of parallax involve mobile compatibility and site speed. Fortunately, Webydo’s parallax animator is optimized for quick load speed and mobile compatibility, so users don’t have to worry about these aspects.
And Sony shows another way that designers can further speed up a website: it does not try to keep all of the content on a single page. Its menu at the top of the page leads to product pages, an easy aspect Webydo users can also implement.
SEO and usability problems.
Two more complaints of parallax scrolling designs are poor SEO and usability. SEO problems are usually due to designers simply leaving this consideration out of a design, which is why Webydo makes it easy to include important SEO factors like meta-tags.
To avoid usability issues, simply use Webydo’s advanced design suite to add in factors such as chapter buttons. Sony kept the buttons inconspicuous – descriptions only pop open when users hover the mouse over each chapter button.
Is it just a fad or here to stay?
The difference between a fad and trend is that a fad passes quickly but a trend remains for more than just a season. Parallax Scrolling has been in web design for a while now, which is a good indicator that it’s here to stay.
It is true that parallax is an intimidating design style to learn, especially with no code experience. But this is why so many designers are taking up the chance to create their clients websites with Webydo’s code-free parallax scrolling animator. One designer even created a Game of Thrones teaser site for “Death Is Coming”. Now the possibilities are limitless, so you can create your site today with Webydo and join the growing community of 95K professional designers around the world who designing with Webydo.
This article is presented by Webydo’s community of professional designers.
Tilt-shift photography is always great fun to look at, with the resulting toy-like-feeling giving a fresh perspective to the subject.
Over the last couple of years we’ve begun seeing some tilt-shift in motion with, beautiful time-lapse films of New York, Melbourne and Singapore. Although all three are impressive it’s the latter which really blew us away.
Shot by tilt-shift specialist Keith Loutit, the film uses an innovative post-production technique which we feel sets it apart from the competition.
Speaking with Planet5d, Keith explains:
“Because its the first time I’ve released in this style, the film is hard hitting, and full of effects… more so than if I were releasing a story based concept. Many of the scenes are not really tilt shift.. they’re what I call ‘clean shocks’, or ’tilt shocks’, depending on whether I choose to keep the tilt shift effect, and these are the focus of most of my experiments now going forward.”
However The Lion City was produced, the end result is visually stunning must-see look at Singapore.
“I hear hissing, rustling and hushing, and my ears are bleeding…” ~ Oscar Wilde on Polish language
Oscar wasn’t a fan of Polish, but then he didn’t have model Ola Rudnicka teaching him the finer points of the language. This beautifully shot video for ID Magazine with art direction from Robert Serek (who has created sets for Chanel and Stella McCartney) sees Ola – with mother tongue firmly in cheek – teach us handy phrases such as “W Szczebrzeszynie chrzaszcz brzmi w trzcinie” – A bug is buzzing in the reeds.
With art direction from Robert Serek, who has created sets for Chanel and Stella McCartney, the icy blue-toned video sees Ola enunciate key phrases in Polish amidst a stark white graphic set.
Check it out.
Known for her award-winning work designing brand identities for organizations like The Public Theater, Citibank, The Museum of Modern Art and The Philadelphia Museum of Art, her first online class is entitled Brand Identity: Design Adaptable Branding Systems.
The 70 minute class is broken into 10 lessons, where students will research an organization’s goals, develop a series of design solutions, simplify them to their essence, and stretch them to their limits across animation, products, signage, architecture, and more. Scher hopes her class will inspire designers at all levels, all around the world, to think creatively about brand identity.
Enrolment for the class is now open at Skillshare. A free one week trial is available to try out the lessons, thereafter it’s $10 per month for access to all of Skillshare’s classes, which cover design, film & video, photography and fashion.
G.R.R Martin, The Lanisters, Starks, Targaryens, Baratheons and Greyjoys are all names that millions of Game of Thrones fans will be familiar with. Two more unsung heroes of the series are Jörn Großhans and Katharina Kessler, the Visual Effects Supervisor and Visual Effects Producer respectively.
Working for Stuttgart VFX studio Mackevision, Jörn and Katharina have been helping to bring Martin’s epic series to life, by subtly realising the worlds of Westeros and beyond. Check out their ‘making of showreel’ to see some digital magic in action.
Following last week’s Greenpeace campaign urging toymaker LEGO to honour it’s environmental commitment and stop selling Shell branded bricks, creative agency Don’t Panic have produced this withering video to promote the movement.
Beginning with beautifully shot scenes of Arctic animals and Inuits, set to a serene soundtrack, proclaiming “everything is awesome” the movie starts of pleasantly. The mood begins to change when Shell-branded toys make an appearance. Overseen by a cigar-puffing fat-cat, drilling begins and the entire landscape is quickly enveloped by slick, black oil.
Over the next minute, we watch various wildlife, Inuits, huskies, children, and even Vikings and Santa consumed by the slick.
Greenpeace hammer home their point in the films endframes, stating “Shell is polluting our kids’ imaginations… tell Lego to end its partnership with Shell”.
For anyone interested in supporting the campaign, you can sign the petition and share the video.
Soon is a Belgian studio, based in Wetteren, who specialise in visual identities. What really stands out about their work is the focus put into hand-crafting each project. Whether chalk-illustrating a wall, hand-building a typographic model of GENT city or creating enormous infographics from thread (only viewable from thirty meters above), virtually all of Soon’s work has an impressive foundation in the hand-made.
To view more about each project check out Soon’s Behance.
The crew from Stockholm now have a new claim, with founder Fredrik Öst telling us “We just produced the biggest poster in the world”. Without being able to verify the record ourselves, it’s safe to say Snask made one giant poster.
Created for the Malmö Festival (Scandinavia’s largest city festival), Snask think it’s the first poster ever to have been turned into an entire physical area. Öst gave us a breakdown of what goes into such a behemoth project:
It took: 900 Hours 14 People 175 Liters of paint 280 Plywood Boards 10 000 Nails
As part of the festival, which takes place between August 15-22, the poster will be on the streets of Malmö for people to interact with, sit on, jump on and sleep on.
In the hands of Marcello Barenghi a pen begins to resemble a wand. Check out these photo-realistic timelapse drawings, in which Marcello appears to employ pure, actual magic to materialise everyday objects.
When walking past a homeless person holding their handwritten sign, some will spare a little money. Barcelona-based advertising agency Cyranos McCann saw a much bigger opportunity to help.
Cyranos McCann launched Homelessfonts, which consists of a collection of typefaces based on the handwriting of homeless people. The idea behind these typefaces is for big brands to use them in their advertising and corporate announcements.
“I never thought my typeface could be worth anything,” says Loraine, one of the participants in the scheme. “Thanks to this project, I’ve discovered that my writing is nice enough for a brand like Valonga to take an interest in it and use it on their products.”
The funds collected through Homelessfonts.org will be used to finance the work of the Arrels foundation for homeless people in Barcelona. In 2013, Arrels worked with 1,354 people, 436 of whom actually sleep in the street. The foundation supports homeless people on their way to independence, by offering accommodation, food and social and health care. There are currently about 3,000 homeless people in Barcelona, 900 of whom actually live in the street.
New Jersey-based live action and design studio Aggressive specialise in the production of music videos, commercials and short films.
We’re particularly loving the pulsating CGI lightbulb sculpture in the recent video for singer-songwriter Cris Cab.